Textings Political Triumph by Ben Goddard New media came into its own during the 2008 campaign with the successful use of the Internet for organizing, communicating and fundraising. Many proclaimed the new age of digital campaigns was upon us. Well, we haven’t seen anything yet. Phones are taking … [Read more...]
Obama Counts on Text Messages to Drive Turnout of Youth
Barack Obama's campaign is counting on a potent new weapon for Election Day: the humble cell-phone text message. Bloomberg reports. Texting may do for the Democratic presidential candidate what arm-twisting precinct captains did in years past: prod millions to get out and vote. The Obama campaign … [Read more...]
