By ApolloBravo The food and beverage industry has had little time to react to the global pandemic that is COVID-19. Just a month ago, it was business as usual for restaurants across the country. But, as we know, the situation deteriorated rapidly over the course of March. Few restaurants were … [Read more...]
Mobile Marketing to drive special offers and events seen as essential for brick-and-mortar retailers.
59 million US smartphone owners will use digital coupons this year. That’s a 37.5% increase over 2013. in addition redeeming digital coupons on a PC still remains the most popular option with 33% of all PC users redeeming offer codes online. An additional 27% of these same users made a trip to … [Read more...]
MasterCard is working with retailers to drive m-commerce via QR codes
New York: MasterCard, in a bid to enhance its positioning in the smart wallet race versus rivals Visa and American Express, has launched a mobile commerce program incorporating QR codes. QkR A new app currently being tested by MasterCard in the US, Europe, and Australia allows consumers to quickly … [Read more...]
Mobile store Info searches rise to 73% – Take control of your customers mobile experience.
By Brad Beckstrom You’ve seen them. Teens in Best Buy or shoppers at Target madly scrolling through their smartphone, often walking straight into your shopping cart. A new study shows there’s a pretty good chance they’re not on Twitter or Facebook. They are checking competitive prices, product info, … [Read more...]
Smartphones influence 160bn in store sales in US. Is your website mobile commerce ready?
via Warc.com NEW YORK: Smartphones will influence almost $160bn of in-store purchases in the US this year, a figure set to more than triple by 2016, Deloitte has argued. According to the advisory firm, smartphones are due to impact 5.1% of all retail store sales in the US in 2012, … [Read more...]
Denny’s – The Next Day
By Kim Dushinski Denny's Free Grand SlamTuesday’s free Gland Slam breakfast was a huge success for Denny’s. Their creative and funny Superbowl spot created lines around the building at locations across the country. The restaurant chain is estimated to have served nearly 2 million of the free … [Read more...]
Papa John’s Fan Base Surging on Facebook
Papa John’s has been working some magic in the last three days with their attempts to build up the number of Papa John’s fans on Facebook, surging from around 10,000 fans on Sunday, to more than 164,000 at the time of this post. Damn. How could anyone possibly increase their fans on Facebook that … [Read more...]
